#1 Trusted Business Intelligence & Data Analytics Company

Optimizing Data Intelligence to Enhance Marketing Campaigns – B2B, B2C, and D2C

We create smarter, data-driven marketing campaigns that maximize reach, engagement, and conversions. Leveraging deep analytics, audience segmentation, and targeted strategies, we optimize every stage of the funnel.

From awareness to lead generation and conversion, we harness the power of data to drive impactful marketing campaigns with measurable success.

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About Machwan

Our key strength lies in our team of over 200 data-skilled professionals, leveraging cutting-edge technology to manage data for 180 million decision-makers and over 35 million unique organizations worldwide.
By combining automated AI and Machine Learning with meticulous human curation, we deliver powerful solutions to tackle critical customer challenges, including :

Data Silos: Breaking down inaccessible and unusable data barriers
Stale, Incomplete, and Untrusted Data: Ensuring customer and prospect data is fresh and reliable
No Single Customer View: Providing a unified perspective of customers and prospects
Outdated or Inaccurate Information: Delivering current, actionable insights for personalization and decision-making
Slow Discovery/Enrichment: Streamlining processes that once took over a month to complete

With Machwan, you get innovative technology and human expertise working together to transform your data into a strategic asset.

Collect

Catalog

Adhoc Data Files Management

Quality

Health Score

Cleanse

Standardize

Unify

ID resolution

Enhance Value

Append

Data Wrangling

Data Coverage Assessment

Dedupe

MC-Anonymous ID Detection

Update

Third Party App Data Management i.e. Marketo, CRM etc

Completeness & Correctness Check

Validate

Account Hierarchies

Enrich

Digital Marketing Consulting Services

At Machwan, we make sure your campaign messages reach the
right audience and industry, delivering a strong ROI

Data Management

It involves analyzing various aspects of each account, such as historical interactions, pain points, decision-makers, and potential opportunitie

Data-Driven Strategy

The power of data-driven marketing to reach the right audience, optimize performance, and achieve measurable success. Our strategic approach ensures maximum engagement and ROI.

Demand Generation

Data-driven demand generation and pipeline-building activities in the APAC region. Leveraging a data-skilled team and a process-based strategy.

Audience Segmentation

Recognize that your customers are diverse. Segment them based on their current needs versus potential future uses, as

Market Intelligence

Market intelligence activities using a primary data approach are a strength of Team Machwan. This process involves collecting and analyzing firsthand information directly from sources such as surveys, interviews, and direct observations. This method provides accurate and relevant insights tailored to specific market needs. By leveraging primary data, businesses can make informed decisions, identify opportunities, and develop strategies that align with real market conditions and customer preferences. This approach ensures a competitive edge in dynamic markets.

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The segment and industry verticals where we have deeper reach & expertise

First Commercial Segment : With deep expertise and a vast reach, we are your trusted partner in the industry. Our comprehensive knowledge and experience allow us to deliver exceptional results, ensuring your business stays ahead of the competition. Whether you need strategic guidance or innovative solutions, we have the skills and resources to meet your needs.

Startup

Small And Midsize Business (SMB)

Upper Middle Market(UMM)

Second Commercial Segment : In an ever-evolving industry, our unparalleled expertise and extensive reach set us apart. We are dedicated to providing cutting-edge solutions that drive growth and success for your business. Trust us to navigate the complexities of the market, offering insights and strategies that make a real impact. Partner with us and experience the difference of working with true industry leaders.

Large scale industries and Business Enterprises

Global Conglomerates

State and Central

Third Segment : In the realms of education and the stock market, catering to both retail and institutional investors, we leverage our deep strength and expertise to provide unparalleled insights and solutions.